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Novelis 3×30: A Bold Vision to Shape a Circular Future 

November 5, 2024

Sustainability is at the core of Novelis’ business model, and our commitment to circularity is stronger than ever. In a new blog post, Novelis 3×30: Shaping a Circular Future, Pierre Labat, Senior Vice President and Chief Strategy & Sustainability Officer, shares our new company-wide vision for advancing aluminum as the material of choice for circular solutions. 

The Novelis 3×30 initiative focuses on three ambitious objectives to be achieved by the end of 2030: 

  1. Increase Recycled Content to 75% 
  2. Reduce Emissions to Less than 3 Tonnes of CO2e per Tonne of Flat-Rolled Product (FRP) Shipped 
  3. Lead the industry with first-mover investments to drive circularity 

Read the full blog by Pierre Labat to discover how Novelis 3×30 will position us at the forefront of circularity and ensure we continue Shaping a Sustainable World Together. 

Read the Blog